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Writing rules

Writing rules are specific instructions Pip follows in every draft: things to always or never do. Set them under Settings > Writing style. The writing style controls how drafts sound; writing rules control what they say.

Example rules

- Never promise a specific delivery date.
- Include a link to the returns page when a customer asks about returns.
- Don't discuss other shops' products.
- Address customers by their first name.

Kinds of rules

What to say or avoid

- Never give medical or legal advice.
- Only quote prices from the price list.
- Don't share internal processes.

How to handle situations

- For a damaged item, apologise and explain how a replacement works.
- For order status questions, link to the order tracking page.
- For refunds over €100, say the team will follow up.

How replies are structured

- Keep replies under three short paragraphs.
- Use a bulleted list for more than two steps.
- End with an offer to help further.

Writing good rules

Instead ofWrite
"Be careful with money stuff""Never confirm a refund amount"
"Customers are important""Answer the customer's question in the first sentence"
"Handle complaints appropriately""For complaints, acknowledge the problem, apologise and offer a next step"

Rules and approval

Writing rules shape the draft; they don't decide whether it is sent automatically. Settings > Automatic sending decides that, and a draft about a sensitive topic always waits for approval.

Checking the result

After adding a rule, read a few new drafts in the Inbox. If Pip doesn't follow a rule, make it more specific or remove rules that contradict it.

Next steps

  • What Pip can do
  • Writing style
  • Drafts awaiting approval
PreviousWriting styleNextWhat Pip can do

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