Email design
Every reply and update uses one template. Four things make it yours: your logo, a font, an accent colour and the address in the footer. Set them under Settings > Email design. The preview beside the settings is the real template, so customers see what the preview shows.
Logo
- One logo is enough. It sits at the top of the email. In email apps set to dark mode it gets a white backing, so a dark logo stays readable.
- PNG, JPEG, WebP or GIF, up to 5 MB. A logo with a transparent background and strong contrast on white works best.
- It is shown 40 pixels tall; wide logos are limited to 220 pixels.
Without a logo, your business name is shown in its place.
Font
| Font | Looks like |
|---|---|
| Modern | San Francisco, Segoe UI or Roboto: the system font of the reader's phone or computer |
| Classic | Georgia, a serif |
| Clean | Helvetica or Arial |
| Friendly | Verdana, wide and easy to read |
Why only four? Gmail and Outlook show only fonts that are already on the reader's device. A web font would look right in a preview and fall back to another font in most inboxes. Each of these four uses fonts most devices already have; where none is installed (Georgia and Verdana are missing on some Android phones), a similar font is used.
Accent colour
The accent colours buttons and links, such as the Yes button under "Was this reply helpful?". Enter any hex colour, such as #2f6b4f.
If the colour is too light to read as text on white (a bright yellow, for example), links switch to dark text automatically and buttons get dark lettering, so all text stays readable.
Footer address
Your mailing address, shown at the bottom of every email under your business name. Most countries require one on updates sent to contacts.
Test email
Send test email sends the current design, with a sample reply, to an email address you enter.